Easter Drop Alert!

Our super limited Easter Edition Swim Tail lures are here - and they’re unlike anything you’ve seen before!

Inspired by the colours of the season, these vibrant designs are built to stand out and trigger explosive strikes from even the most cautious pike. This year’s ultra-rare colour is a true first - never seen before on a lure! It’s soft, it’s swift, and it’s got a sparkle that makes predators pause. This ultra-limited colour hops into your tackle box with a charm that’s hard to resist - but only if you spot it in time. Blink and you’ll miss it. Whether you're casting in crystal-clear spring waters or hunting giants in murky depths, these lures deliver proven swimming action with a festive twist.

• Limited quantities. Once they’re gone - they’re gone
• Add some Easter magic to your tackle box today!
• Hidden colours – surprise!